Day-Date

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About Rolex Day-Date

The Rolex Day-Date, first launched in 1956, was the first watch to display the full day and date on the dial. Crafted exclusively in gold or platinum, it earned the nickname "The President's Watch" after becoming a favorite of U.S. presidents. With its elegant design and enduring quality, the Day-Date remains one of Rolex's most iconic and respected models.

Frequently Asked Questions

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Popular Rolex Day-Date Nicknames

The Rolex Day-Date is often called “The President,” a nickname that has become synonymous with this iconic model. This name comes from its long-standing association with world leaders and influential figures, many of whom have been spotted wearing the Day-Date. The watch’s distinctive President bracelet, introduced along with the Day-Date in 1956, also contributed to this famous moniker. The President bracelet, with its semi-circular links, was designed specifically for the Day-Date and is now a hallmark of the model’s prestigious look.

This nickname, “The President,” highlights the watch’s reputation for luxury, power, and exclusivity, as it’s a favorite among those in positions of influence. Whether referred to by its official name or its popular nickname, the Rolex Day-Date continues to represent status and success across the globe.

Popular Rolex Day-Date References

· Available in two sizes: 36mm and 40mm, offering versatile options for all wrists.

· Rolex Day-Date Green Dial is the most popular style among Day-Date model. It shows the luxury vibe when it combines green dial with yellow gold and rose gold. The collection includes variations like:

  • Bright Green
  • Money Green
  • Ombre Green
  • Olive Green
  • Aventurine Green

    Offered with a mix of hour markers and bezel combinations (fluted, diamond-set, and more).

· Rolex Day-Date with Diamond Bezel represents the most luxurious choice in the collection. Features factory or custom-set diamond bezels. Available in both 36mm and 40mm sizes. Crafted in refined precious metals with the iconic President bracelet.

How Much Is a Rolex Day-Date?

The price of a Rolex Day-Date can vary widely depending on factors such as the material and design details. On the secondary market, prices typically range from $9,000 to $150,000. As the second most expensive Rolex model, the Day-Date is often crafted from premium materials like gold or platinum, and some versions feature diamond-encrusted dials, which significantly increase their value.